Apple iPhone 3G – is it a toy or a real business asset? July 11, 2008

Today, throughout the world, Apple is launching it’s new iPhone – the 3G version.

The question that I’ve been asking is whether this new version can be a real business asset or just another nice piece of apple kit? Can it help you to grow your business?

I’ve been using the original version of the iPhone for the last few months and I have to say that the interface is excellent – it is really good to have everything in one place. However, I still carry a Blackberry for business purposes as it enables me to have instant access to the office and immediate notification of emails.

The upshot is that instead of taking advantage of the latest mobile technology by reducing bulk etc, I’ve been left with carrying two phones – both really good at what they do, but equally both doing different things.

I’ve just got my hands on one of the new Apple iPhone 3G phones and on first impressions, the upgrade is certainly worth the wait. More importantly, I believe that I can now rid myself of the Blackberry as the 3G version provides a similar push and synchronisation to Exchange. yippee!!!

So I believe that the new 3G version of the iPhone is now a real business asset – it provides me with;

• a compact phone
• an integrated ipod
• a camera
• instant access to emails
• synchronisation with exchange
• fully functional web browser
• fully functional map/ location finder
• a decent note capability

all delivered in an extremely easy to use, practical interface.

Well done apple for listening and for reducing the price!